TheMenInPink.org was established in October of 2006. The purpose of the organization is to draw attention to breast cancer awareness by utilizing the men in the world who lost wives or significant others due to breast cancer. The organization is open to anyone and T-Shirts can be ordered in the appropriate manner fitting your particular situation. You may have lost a spouse, mother, daughter or partner. You can choose how your shirt is ordered. Visit TheMenInPink.org for more information.